What it is: A lightweight conditioner that strengthens for less hair fall due to breakage from brushing. Hair Type: Straight and Wavy Hair Texture: Fine and Medium Hair Concerns: - Dryness - Straightens and Smoothing - Damage, Split Ends, and Breakage Key Benefits: - Conditions to prevent the risk of breakage - Detangles and adds body - Lightweight texture Formulation: Liquid Ingredient Callouts: Free of sulfates SLS and SLES. What Else You Need to Know: This formula conditions with anti-breakage action and supports hair to reduce fall due to breakage from brushing. It provides immediate strength and softness, detangles, and adds body. "When choosing where to apply the serum, think of the areas of your scalp where the hair needs the most strength. Where do you notice less density? What areas are you experiencing hair fall in? Start by applying in those targeted areas with the pipette then massage in everywhere. Think of the serum like topical vitamins for your hair "—Kirsten Snively, Mint Hair Lounge, Tampa, FL Research Results: In a controlled study: - 97% less hair fall due to breakage from brushing was shown vs. non-conditioning shampoo