Multi-Effect Cleaning System: Combines hydroxyapatine to help maintain enamel structure and smoothness, along with papaya enzyme to gently break down pigment deposits, reducing physical friction for effective stain removal. Triple Whitening Action: Physical color-correcting purple formula helps neutralize yellow tones, while targeted technology removes surface stains and helps maintain a more uniform tooth color. Fresh Breath Design: Passion fruit extract helps neutralize odor-causing molecules, providing long-lasting fresh breath and supporting daily oral freshness. Gentle & Sensitive-Friendly: Low-foaming formula with a mild abrasive system helps minimize tooth surface wear, suitable for sensitive teeth and gums. Premium, Safe Formula: Peroxide-free, this 114g/4oz toothpaste offers advanced whitening, stain removal, and odor neutralization in a purple formula for comprehensive oral care.