1. INSTANT COOL AND REUSABLE: Hyper-evaporative breathable mesh material makes it easy to activate the chilling towel when you simply soak, wring out and snap it. The unique cooling system uses moisture from the towel to draw the sweat away from your skin to keep you cool. 2. KEEP CHILLS: The towel stays chilled for up to (depending on conditions). No chemicals are used in the making of the cooling towels. It's for hot flashes, outdoor activities, indoor exercise, fever or headache therapy, heatstroke preventio sunscreen protection, cooling while absorbing 3. MULTIPURPOSE SPORTS TOWEL: It's for sports fans into golf, swimming, football, workout, gym and fitness, also works for fever or headache therapy, heatstroke prevention, sunscreen protection, cooling while absorbing. Keep yourself cool during hot summer days, workout sessions, outdoor adventures or when someone has a migraine. If you are sweating a lot, rinse the 'salty water' out from time to time. Salt reduces evaporation/cooling rate. 4. POUCH CLIP: With the plastic pouch, its easy to carry the chilly towel on a rock climb, golf trip, corssfit training, etc. The reusable pouch is friendly to earth and saves more space than a bottle. The clip makes it convenient to attach the cooling towel to the belt of sports bag and traveling backpack.