Quality Without Compromise: While ordinary tape measure is stiff resulting in frayed and faded marks, ours is easy to roll and it will last a long time as it is made of fiberglass and secured with metal clips at both ends. Enhanced Accuracy: Nothing is more frustrating than not being able to find your specs when using a body tape measure; with our bold and accurate printed readings that help you take perfect inch measurements Reach your fitness goals: Make our tape measure a must-have in your gym bag because it wont take up much room , track your muscle growth and assess your fitness progress every day Never miss a curve: our flexible 2cm wide tape measure hugs seam contours on all surfaces and lets you read verticals and horizontal up to 150 centimeters or 60 inches, which means you can never go wrong or miss a Craftsmans Buddy curve: Our 3 pack of measuring tapes comes with a user guide in e-book form which means you never have to worry about using the wrong tape.